Mary LaFrance is the IGT Professor of Intellectual Property Law at the UNLV William S. Boyd School of Law. On July 18, she was featured in the 8 News NOW segment I Team: Las Vegas businessman victim of trademark bullying.
The segment is about Las Vegas businessman Don Rubenstein, who sells Farmer Brothers' products online under the company name Easycoffee. Rubenstein recently received a letter from a law firm representing British airliner easyJet, threatening to sue if the word "easy" isn't dropped from the name "Easycoffee."
"This will strengthen their case when they want to go after a bigger target that can afford to defend itself," Professor LaFrance said during the interview. "Such as E-Z Rental car."
Professor LaFrance’s teaching and research interests include domestic and international intellectual property law, as well as the taxation of intellectual property.
